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marksense.ai

Custom marketing solutions that make sense.

What We Provide

You’ve built it. You’ve contributed the brains and sweat equity to build your company and its offering. Now you want to grow it. Unfortunately, contrary to the old saying, the world won’t beat a path to your door. You need to take your offering to the world with next-level marketing and business development efforts that will generate the growth your business deserves.

That's what Marksense does.

Marksense combines right brain creativity with left brain analyses to provide organizations with marketing solutions that make the most sense for their unique needs and desired results.

Marketing consulting, planning, and execution services delivered with in-house expertise and with select partner firms.

Proven playbooks, templates, and analyses, or completely customized solutions, turbocharged with AI optimizations where appropriate.

Solutions for organizations of all sizes, from Fractional CMO services for small firms to project assignments at large enterprises.

 

Why Marksense?

Marketing Can Be Complex. Expertise and Experience Matter.

No other business function covers the gamut of capabilities that marketing does, from visually appealing creative content to sophisticated statistical analyses of tactics, or is as unique to the markets served and products/services offered by each organization—and that was before Artificial Intelligence changed the landscape.

Structuring and executing marketing solutions in a way that makes sense for an organization takes a depth of expertise encompassing the creative and analytical and a breadth of experience across multiple industries and organizational sizes.

Marksense and our select partners bring that expertise and experience to organizations, from working with leadership of small companies to build their marketing strategy and function to helping established marketing teams fill in needed skills and resources.

The result is marketing distilled and customized to what makes the most sense for organizations to achieve their unique goals and aspirations.

Marketing Can Be Complex
We Provide Marketing Solutions that Make Sense

How Can We Help You Today?

We Help Marketers Succeed

 

  • Increase awareness.
  • Stand out from the competition.
  • Communicate value clearly.
  • Generate more opportunities and sales.
  • Meet growth targets.
  • Extend the team to help get more done.
  • Spend marketing money effectively.
  • Produce outstanding content.
  • Optimize marketing with Artificial Intelligence.
  • Help take marketing to the next level.
  • All of the above.

What We Offer

Marksense provides the following marketing consulting, planning, and execution services through in-house expertise and with select partner firms. We have proven playbooks, templates, and analyses in the areas listed below, or we can customize them to deliver the solution that makes the most sense given an organization's size and resources, target markets, product and service offerings, and goals and needs. Solutions can be delivered through longer-term partnerships or on a project basis.

 

Strategy & Planning

A full range of strategy and planning services, from market sizing and research to GTM strategy development to analysis of CAC and Marketing ROI.
 

Execution

Outsourced execution services from BDR operations to SEO/SEM campaign management to supplement in-house marketing teams.

Branding & Positioning

Branding and positioning that builds awareness, conveys value, and differentiates the organization and its products and services.

Analytics & Metrics

Analyses, metrics, and benchmarks for everything from individual tactical effectiveness to overall marketing productivity, tailored to each organization's goals.

AI Optimizations

Optimization of marketing effectiveness and efficiency  through the selection and use of the appropriate analytical and generative AI models.

Content

Clear, compelling, and creative content delivered in a variety of formats to attract, engage, and motivate target audiences.
 

Operations

Marketing Resource Management (MRM) and marketing process analyses and recommendations based on each organization's size and needs.
 

Sales Enablement

Alignment of marketing and sales strategies, processes, and tactics customized to the organization's target markets and sales cycles.

Fractional CMO

Successful marketing executive leadership right-sized for growth organizations whose marketing needs exceed current resources.
 
Contact us to learn how we can help with marketing solutions that makes sense for you.

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