Custom Marketing Solutions | Fractional CMO

For companies seeking marketing clarity and results.

Marketing can be complex and confusing. Most owners of small- to mid-sized B2B companies struggle with it because they they don’t know where to focus resources to produce the greatest ROI.

After 25 years leading marketing for firms of every size and across industries, we've seen what works—and what doesn’t. Marksense Marketing Solutions focuses on growth and delivers custom marketing solutions that enable each company to hit its revenue goals.

It’s marketing that makes sense because it’s grounded in experience, effectiveness, and evidence.

The problem with marketing is there are countless strategies and tactics available, but only a select few are right for your firm to increase revenue and provide a return on marketing spend. Which ones should you choose and how much should you invest?

If you’re like most B2B owners, too many options can make marketing feel like navigating in the fog. You’ve tried new tactics, purchased software, even hired agencies, but tactical agencies focus only on what they know best—website, SEO, video, etc. And without an expert guide, AI just adds to the confusion.

You need a partner with the experience to bring clarity, structure, and measurable impact to marketing.

We align strategy, execution, and data to produce growth.

Drawing on 25+ years of B2B experience, Marksense will:

Develop a marketing strategy, tactical plan, and budget that focus only on those elements that will enable you to achieve your business goals.
Work hand-in-hand with your marketing team to execute the plan effectively, using vetted partners to fill in any resource gaps.
Establish clear metrics and dashboards that show what’s working, what’s not, and why—so ongoing marketing decisions are grounded in evidence, not guesswork.

Marketing That Makes Sense

For companies seeking marketing clarity and results.

It’s marketing that makes sense because it’s grounded in experience, effectiveness, and evidence.

Too Many Tactics, Not Enough Strategy

Marketing Results Grounded in Data and Experience

Awareness, Leads, Opportunities, Sales

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